4.1.3 Support the implementation of the economic development strategic plan resulting in: Growth of population base

Resident attraction initiatives continued throughout Q2. Specifically, the “Fill In-Demand Jobs” marketing campaign generated significant engagement, resulting in 821 completed surveys, 84 new newsletter subscriptions, and 26 one-on-one consultations booked demonstrating continued interest from prospective residents and workers which supports population growth objectives.

In Q3 staff will focus on delivering a “Returning Visitor” marketing campaign aimed at encouraging former residents and repeat visitors to consider relocation opportunities. As well as hosting the annual Newcomer Familiarization Tour in partnership with local municipalities to support newcomer attraction and retention efforts.